AshMark.

Born from Fire

EST. MATHURA — 2024000

ASH MARK©VOL.I — MMXXV

IST 00:00

Hand Embroidered·Lyon, France·Edition 001·5 Pieces Only·40 Hours Per Garment·Hand Embroidered·Lyon, France·Edition 001·5 Pieces Only·40 Hours Per Garment·

N°001Studio · Lyon

Not Printed.Crafted.

Explore Collection↗

EDITION001 / 005

SS · 25VOL. I

—Scroll

48.8566° N2.3522° E

A house devoted to the vanishing art of hand embroidery — where every stitch is a signature, and no two are alike.

Handcrafted ✦ Embroidery ✦ Slow Fashion ✦ Storytelling ✦ Embroidery Perfect Oversized fit ✦Box Packaging ✦Handcrafted ✦ Embroidery ✦ Slow Fashion ✦ Storytelling ✦ Embroidery Perfect Oversized fit ✦Box Packaging ✦

72^hrsPer Garment

05Unique Designs

200Total Pieces

00Restocks Ever

— The Collection / 005

Threads of patience.

Each garment passes through three pairs of hands and ten weeks of patient work. The result is not a t-shirt. It is a small piece of slow time, made wearable.

01 / 0512 LEFT

Add to Selection₹1,499

№ 01 — CRANE

The Chronicle of FUTURE

Silk thread on organic cotton

02 / 0523 LEFT

Add to Selection₹1,399

№ 02 — BLOOM

Thought behind FALLING BLOOM

Hand-stitched florals, charcoal cotton

03 / 0507 LEFT

Add to Selection₹899

№ 03 — CARTOGRAPHER

The Tale of Dominant Female

Map-line embroidery, ivory linen

04 / 0531 LEFT

Add to Selection₹1,400

№ 04 — VERSE

The Narrative of WRATH

Olive thread poetry, sand cotton

05 / 0518 LEFT

Add to Selection₹899

№ 05 — HORIZON

The Tale of Dominant Male

Sun-rust gradient stitching

01 / 05

FIG. 01 — STUDIO“The hands remember what machines forget.”

— Philosophy / 001

We don't print stories.
We stitch them.

In a world racing toward the next thing, we move slowly. Every piece in this collection took longer to make than most clothes will ever be worn. That is the point.

Our embroidery is done by hand, by artisans whose families have been stitching for generations. No automation. No shortcuts. Just thread, fabric, and the patience of three pairs of hands.

When you wear something made slowly, you wear time itself — folded into every stitch.

Made slowly,worn forever.

— The Process / 003 stages

From thread
to heirloom.

Ten weeks. Three artisans. One garment. Each piece passes through cotton selection, embroidery, and finishing — every stage done entirely by hand.

Selection

We source organic cotton from small farms in Gujarat. Each meter is hand-inspected for weave consistency and softness. Only one in three meters meets our standard.

02 WEEKS
GUJARAT

Embroidery

Master artisans hand-stitch each design over 60–80 hours. Silk and cotton threads are dyed in small batches using traditional methods. No two pieces are identical.

06 WEEKS

Finishing

Each garment is hand-washed in soft water, sun-dried, and pressed. We sign the inside hem with the artisan's name and the date the piece was completed.

02 WEEKS
STUDIO

— The Drop / Vol.I

200 pieces.
No restocks.

When they're gone, they're gone. Each design is limited to 40 pieces. Once Vol. I sells out, we begin work on Vol. II — a new collection with new stories.

01 The Chronicle of FUTURE00

OF 4030%

02 Thought behind FALLING BLOOM00

OF 4057%

03 The Tale of Dominant Female00

OF 4017%

04 The Narrative of WRATH00

OF 4077%

05 The Tale of Dominant Male00

OF 4045%

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— Press & Editorial

“Wearing an Ash Mark piece feels like wearing time itself — slow, deliberate, and entirely irreplaceable.”

VOGUE INDIA — EDITOR'S PICK 2025

Empty for now

Begin with a piece from Vol. I

AshMark.

Not Printed.Crafted.